Subscription Sites are constantly a hot ticket item on the internet, big name brands with thewir large communities engaging eager audiences to interact and share their insights and buy some of their hottest products. Yet what if your not a big name item? How do you navigate these shark infested waters, how do you make sure your brand and your platform is seen and heard. Here are some great ideas to build your community, and keep those active voices, helping you disrupt and engage.
Have affordable prices, and engaging content
Utilise pop up forms and data capture form
Offer incredible incentives for those who do subscribe.
Ebooks,
Magazines
Podcast access
tutorials
courses
training
inside networking
chatrooms
facebook groups
linkedin groups
Question and answer forum with business mentors,
access to online events
Webinars,
forums
Panel discussions
Debates,
Zoom room chats
Interviews
The youtube channels backstage pass
The live streaming
Facebook watch parties
Create interesting content that makes them want to click on the link
make the call to action easy and simple to understand
Make your content shareable
Give them Previews of whats to come as members of the site
"Run tell dat!"
Promote, promote. If you dont tell them about you, how will they know about you. Share on all your social media platforms minimum 3 to 4 times a day, your newsletter, and utilise an email marketing campaign.
Get influencers to shout about your membership platform. Put it on blast
Get Youtube Videos done on it
Do Guest Posts about your Platform
Do a magazine column article about your column
Get bloggers to review your column
Create buzz and promote the benefits of accessing the amazing content
What are the strengths of your product
How does it add value
How does it solve a problem?
How will it match its competitors
Why is it so unique?
Whose talking about it?
Why should they pay the extra fee, and not waste funds on other items?
Why is membership to your community an investment?
Where are the bonuses?
Where is the opportunity to bring in more revenue?
How is the community a resource?
What engagement will they get?
Who can they talk to, or network with?
What events can they attend?
What societies will they get access too?
What communities, grants or resources could they be informed about?
What speakers could they hear speak?
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